Overview

Who are we?

With the unparalleled strength and backing of Softlogic Holdings, we are today one of Sri Lanka’s leading Blu insurers. Our parent company, Softlogic is one of Sri Lanka’s most dynamic and reputed conglomerates, and we believe that our partnership is a perfect strategic match, in creating a brand, to revolutionize the Blu Insurance Industry in Sri Lanka. The Softlogic Groups’ foray into sectors such as ICT, Healthcare, Retail, Financial Services, Automobiles, and Leisure, further enhances our brand positioning and ability to truly deliver our brand promise of enabling people to ‘LIVE Blu TODAY’ – whilst also becoming the preferred Blu Insurance provider to Sri Lankan’s across the island.

What we do?

We are in the business of protecting people. We are naturals at creativity and disruptive innovation that strive to elevate the standards of the quality of Blu, for Sri Lankan both young and old. Our diverse portfolio of products brings to you a plethora of world class Blu insurance products that give you the freedom and the opportunity to live Blu to the fullest.